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Source:
Methodological Horizons; 2021, Vol. 16 Issue 2, p47-69, 23p
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Source:
Zbornik Radova Univerzitet Dzemal Bijedic u Mostaru. Ekonomski Fakultet. 2021, Vol. 19 Issue 30, p31-46. 16p.
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Abstract:
Employee education is a human resources management activity that is extremely important in modern business conditions. Companies invest significant resources and very great efforts in ... Obrazovanje zaposlenih je aktivnost menadžmenta ljudskih resursa koja ima izuzetan značaj u savremenim uslovima poslovanja. Preduzeća ulažu značajna sredstva i ...
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Subjects: *Internet marketing; Five-factor model of personality; Structural equation modeling
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Marketing (0354-3471). 2021, Vol. 52 Issue 2, p75-82. 8p.
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The Big Five model of personality traits has already been used in a number of studies in the context of comparing students from different study ... Model osobina ličnosti „velikih pet“ (Big Five)već je korišćen u brojnim istraživanjima u kontekstu poređenja studenata različitih studijskih programa. ...
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Subjects: *Business communication; *Internet marketing; *Digital communications
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Marketing (0354-3471). 2020, Vol. 51 Issue 1, p43-50. 8p.
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The paper presents a survey aimed at determining the influence of digital marketing communications on the creation of competitive advantages in ... U radu je prikazano istraživanje koje ima za cilj da utvrdi uticaj digitalnih marketing komunikacija na kreiranje konkurentske prednosti na tržištu. Rezultati ...
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Singidunum Journal of Applied Sciences. 2014 Supplement, p368-374. 7p.
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Abstract:
Internet and Web 2.0 applications, which become increasingly related to it, cannot be excluded from everyday life of today's children and youth. Children and youth grow ... Internet i sa njim sve više povezan Web 2.0 aplikacije, ne mogu da se izostave iz svakodnevnog života današnje dece i omladine. Mladi i ...
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Subjects: *Marketing; *Influencer marketing; *MillennialsSerbia
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Source:
Marketing (0354-3471). 2020, Vol. 51 Issue 2, p98-107. 10p.
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Abstract:
The aim of the research presented in this paper is to provide insights into marketing communication changes induced by digital transformation ... Cilj istraživanja u ovom radu podrazumeva sticanje uvida u način na koji se marketinška komunikacija izmenila pod uticajem digitalne transformacije i upotrebe ...
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Marketing (0354-3471). 2018, Vol. 49 Issue 1, p44-51. 8p.
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Abstract:
In the contemporary economic environment one of the fastest growing areas is the development of information and communication technologies. Implications of this process can be ... U savremenom privrednom ambijentu, jedna od najbrže rastućih delatnosti odnosi se na razvoj informacionih i komunikacionih tehnologija. Implikacije ovog procesa evidentne su u ...
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Singidunum Journal of Applied Sciences. 2014 Supplement, p493-495. 3p.
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Abstract:
Today's weather in which to conduct business activities can be defined as the time of information economy which is based on technological progress. The new ... Današnje vreme u kome se obavljaju poslovne aktivnosti možemo definisati kao vreme informacione ekonomije koja je zasnovana na tehnološkom progresu. Nova ekonomija ...
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